![]() ![]() We have already touched on this issue in our article devoted to relations of icons and copy in user interfaces. So, don’t be confused too much: although the terms define different tasks, they are still often used as synonyms, and text pieces in UI are usually called copy.īooking Website Is Text Needed for All Types of Interactions? What’s more, in many companies people writing marketing texts and interface texts are pretty much the same people. Based on that, people creating texts for interfaces were also called copywriters, much before the term “UX writer” came into play. Nevertheless, coming from the advertising sphere, the term “copy” as a synonym of “text” quickly got a toehold in UI/UX design as well. UX writers’ task is creating texts that support and enhance users’ communication with interfaces, let them clearly understand what’s going on, and lighten the negative experience in case of errors or problems of interaction. Copywriters’ main goal is creating texts that sell something, be it products, services, tools, intellectual and creative stuff, etc. Do they mean the same?īasically, no, they define different types of activities. The term UX Writing is often replaced with Copywriting. It includes creating texts from small labels of buttons and icons to taglines, error messages, notifications, navigation prompts and instructions, guidelines, and so on. UX writing is a professional activity of writing texts for user interfaces both web and mobile. Our today’s article is right about it: let’s review the essence of UX writing, the features of effective interface copy, and well-checked practices for its improvement. However, the type of content with which users deal most often and diversely is text. We mostly think about design as something visually appealing and easy to use, with visual images coming to mind first. “One day I will find the right words, and they will be simple,” Jack Kerouac once said without any idea that his words will perfectly reflect the essence of UX writing. ![]()
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